Digital Camera Technology

As far as point and shoots are concerned, Asian companies such as Sony and Nikon seem to always take the spotlight.  But rising from the depths of digital camera technology is another player that is slowly gaining more ground in the industry: Samsung.  Samsung was once known for their house appliances and then later on their mobile technology.  Having developed a 10 mega pixel mobile phone camera, it was only a matter of time before they started concentrating once again on the digital camera market; thus, the release of the Samsung NV10.

BLACK IS BEAUTIFUL

Take one look at the Samsung NV10 and your initial reaction will not be just as you would expect when looking at any other digital camera.  The first thing you will notice is the quality of the material that is draped in a rich coating of black.  The Samsung NV10 is a very manly device but it will appeal to women as well.  It’s the sexy black that brings about a level of sophistication and class.  The Samsung NV10 not only gives off the impression that it is a solid device; it is a very solid device.  The metals chosen for the Samsung NV10 gives it a weighty feeling in hand but it’s light enough to store and whip out of a bag. 

UNIQUE

One of the best features of the Samsung NV10 is the way the controls are laid out and the way they are used.  The buttons are more or less the same as any other digital camera.  However, on the Samsung NV10, they are laid out in a reverse “L” fashion and the other unique feature is that you don’t need to add too much pressure to use the buttons.  They are actually touch-sensitive and the slightest touch will allow you to activate the feature of the button you are pressing.  The Samsung NV10 touch-sensitive feature allows one to use its features in the easiest way possible and without too much work.  The other great advantage to this is that you won’t have to worry about over using the buttons even if you use them a lot over time.  In contrast, typical buttons will tend to feel softer over a long time and their tactile feedback will become less than reliable.

POWER

Packed with a 10.1 mega pixel CCD sensor, the Samsung NV10 is not a point and shoot that should be underestimated.  In fact, the Samsung NV10 employs a CCD that is not normally used in typical point and shoots.  With a 3x optical and 5x digital zoom, that brings the total to 15x zoom and it produces crisp quality photographs no matter which zoom you are using.  Of course, for the best detail, it is best to use the optical camera zoom.  The Samsung NV10 has a 2.5-inch LCD monitor which is surprising because the new standard seems to be 3.0-inches.  And equipped with a Schneider-Kreuznach lens, you can be assured of the best quality pictures.

Are you tired of the brand of digital camera that you usually purchase?  For a totally different user experience, try out the Samsung NV10.  It’s inexpensive, innovative and photography will never be quite the same with the kind of technology that Samsung is introducing with the Samsung NV10.

With an expected growth in sales for digital cameras forecasted to exceed 100 million units in 2008, who is to say that it will not be the year of the digital camera? Digital cameras are fast replacing their film re-loadable counterparts (including digital cameras built into phones) and it’s just a matter of time before they take over the market completely. What can we expect from industry bigwigs when the year of the digital camera hits?

Better Performance

One of the world’s industry leaders in digital cameras and digital camera technologies, Kodak will unveil something in their digital cameras in 2008 what is set to greatly improve performance in cameras that are used in dim conditions. By creating better digital camera image sensors, Kodak will improve light sensitivity sensors in their existing models. For photographers, this means that shutter speed will be greatly improved which will help solve motion blur problems. Light sensitivity is a problem that is found in all digital cameras. With this revolutionary new technology that will be released in Kodak products by first quarter of 2008, the company hopes that they can also license the solution to other industry leaders in the same field.

Better Cameras

Resolution and the number mega pixels in cameras have started to improve with each release of camera phone. Samsung itself has even released a 10 mega pixel camera phone. However, with the popularity of slim phones rising, there is not much that can be done with the cameras that have been built into them because of the limitation of space on their motherboards. Samsung, however, is developing a solution that will hopefully break the 2 mega pixel barrier that most slim phones face. Samsung announced the world’s first 3-megapixel CMOS image sensor that is best for ultra slim phones earlier in 2007. Not all their slim products have this feature yet, but by 2008, it is expected that more phones with a slim factor will be using this improved feature. After all, camera phones are expected to account for 74 percent of the market in 2007, with higher resolution camera phones expected to reach 38 percent in 2008. What does this mean for Samsung? With the rise in demand of slim phones, Samsung has more or less made 2008 the year of the digital camera and for phones as well.

Better Memory

In an interesting development, Samsung has also made another announcement. We’re sure you have all heard of 4 to 8 gigabyte memory cards coming out soon. But can you imagine 64GB cards in your cameras? Samsung says they will be shipping them in 2008, having discovered a way to cram all that storage into the same amount of space that memory cards have today! Although this may seem a little much, it looks like the target for these storage devices are digital cameras that are available to record video as well. Of course, digital manufacturers will have to upgrade their cameras to be able to cater to such monster storage chips like these. But it’s everybody’s guess as to whether or not Samsung will be the first on that as well.